Georg Jensen

Georg Jensen (1866-1935), the internationally renowned Danish jeweller and silversmith, established a world-wide reputation for his  Arts and Crafts style jewellery at the beginning of the 20th century.  After his death, his eponymous firm continued to flourish and is today recognised as a global luxury brand.

The Georg Jensen Silversmithy was founded in 1904 in a tiny workshop in Copenhagen.   From the outset, silver  jewellery contributed in a large part to it’s rapid success – for purely economic reasons, the cost of the silver and other raw materials required for the jewellery was far less than that required for the much larger holloware.  The same economic restraints also meant that very little gold jewellery was produced during this early period.

Jensen’s designs from this period with a strong emphasis on craftsmanship and individuality went against the general trend for machine made mass production.  His very Danish interpretation of the Arts and Crafts movement made his designs very distinctive, and immediately gained world recognition.  His high standards, skill and artistry attracted the best artists and workmen.

He had the wisdom and foresight to allow his designers their own artistic freedom and publicly acknowledged their skills and achievements, a policy which remains in place today.  There is a very rich archive of material from which to find inspiration, and the evolution of the Jensen style has reflected all the major design movements of the 20th century through Art Deco and Minimalism, to the Scandinavian Modernism of the 1950’s, 60’s and 70’s and on to the current day.  There is always a fascinating retro selection of the earliest ‘vintage’ designs in production, many originally designed by Georg Jensen himself.

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